Brown Mascara Could Be The Unsung Hero Of Your Makeup Bag, Depending On Your Eye Color
Rachel Young
Updated on October 08, 2026
While brown eyes are the most common eye color in the world, pairing them with brown mascara can create an iconic monochromatic look that allows your eye color to be the star of the show. Since the mascara will be subtle in its appearance, it allows the multiple shades of brown in your eyes to actually be more striking. Adding a light brown eyeshadow to your lids can complete this look and enhance those beautiful brown tones even more.
According to 100% Pure, pairing brown mascara with hazel eyes gives you that "true neutral" look while not taking away from the various colors that can shine through. Hazel eyes consist of a mixture of brown, green, and yellow tones, creating the perfect canvas for brown mascara. iTRUST even notes the rarity of having hazel eyes, stating that it's a genetic mutation in only 5% of people worldwide. Therefore, using a less common mascara color will only increase the unique looks available to those with hazel eyes.
Since green eyes and blue eyes are often celebrated for their natural beauty, they can also be a makeup artist's dream playground because of the color combination opportunities. However, choosing to forgo a bold black mascara can leave room for a different statement look. For example, Style Craze explains that blue or green eyes look amazing with any shade of purple eyeshadow. Instead of instinctively reaching for black mascara to complete this look, choosing brown creates a subtle complexity that doesn't overpower the delicate eye colors.